If Ladbrokes did Cognac, it would probably be called Hennessy
The Hennessy, The Schweppes, The Whitbread and The Massey-Ferguson. Capital The. It’s a Proper Noun, It’s also a Proper Racing Name and as such should have a BHA rule. This should state that, if you sponsor a race for over thirty years and you haven’t gone bust, the race will always carry your brand. Not […]